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The AI analyst requires the Business plan or above.

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What is the AI analyst?

The AI analyst is a conversational interface built into the GhostlyX dashboard. Ask questions about your analytics data in plain English and receive answers backed by your actual data.

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Example questions

  • “What were my top pages last month?”
  • “Did traffic drop after the deploy on May 3rd?”
  • “Which country has the highest bounce rate this week?”
  • “How many visitors came from organic search in the last 30 days?”
  • “Is my conversion rate better on desktop or mobile?”
  • “Show me pages where the bounce rate increased compared to last month.”

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Accessing the analyst

Open the AI section in the dashboard sidebar and select Analyst. The analyst has access to all analytics data for the current site, including goals, funnels, sources, and device breakdowns.

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Data access

The analyst answers questions using your site’s own analytics data. It can apply filters, compare date ranges, and cross-reference multiple dimensions in a single answer.

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Privacy

The AI analyst runs on GhostlyX’s internal AI infrastructure. Your analytics data is not transmitted to any third-party AI provider or used to train external models.